Meatball Sundae: Is Your Marketing out of Sync?	An unlikely combination. Traditional businesses are trying to add new communication methods to existing business without rethinking. Not a great combo.
	Made to Stick: Why Some Ideas Survive and Others Die	Two brothers talk about what makes ideas last in today’s world. Made to Stick is a modern marketing book for everyone to use as a scale for thought "stickiness"
	The Last Lecture	If you had to give a lecture about your life...what would you say? Randy Pausch says it like no one ever will again.
	Presentation Zen: Simple Ideas on Presentation Design and Delivery	When was the last time you stepped back and took a fresh look at giving presentations? This book will get you thinking and doing something differently!
	Basic Economics 3rd Ed: A Common Sense Guide to the Economy	When Dr. Joe Webb says you need some economics. I jump. Thankfully this is written for the everyday business person. But not enough pictures.