Purple Cow: Transform Your Business by Being Remarkable	Changed my perspective on Marketing... Nothing is the same since
	Free Prize Inside / Purple Cow	A great suppliment to Purple Cow. I like to learn by example - This book shows you how others have applied Purple Cow Marketing.
	Thinkertoys: A Handbook of Creative-Thinking Techniques (2nd Edition)	Bought this book as a teen. Forever changed the way I searched for solutions.
	Readers Guide: The 7 Habits of Highly Effective People	Another book that crosses over business and personal. habits that can improve your lifes productivity and balance. Great for anyone who is a work-a-holic like
	The Tipping Point: How Little Things Can Make a Big Difference	At what point does something "go big" ? This book explains it all! Great for business and personal life.