Buyology: Truth and Lies About Why We Buy
What Would Google Do?
Thinkertoys: A Handbook of Creative-Thinking Techniques (2nd Edition)
Twitter For Dummies
World Wide Rave: Creating Triggers that Get Millions of People to Spread Your Ideas and Share Your Stories
Neuromarketing
The New Rules of Marketing and PR: How to Use News Releases, Blogs, Podcasting, Viral Marketing and Online Media to Reach Buyers Directly
Advertising 2.0: Social Media Marketing in a Web 2.0 World
The New Influencers: A Marketer's Guide to the New Social Media (Books To Build Your Career By)