Sticks and Stones: How Digital Business Reputations Are Created Over Time and Lost in a Click
	Word of Mouth Marketing: How Smart Companies Get People Talking, Revised Edition
	The Art of the Start: The Time-Tested, Battle-Hardened Guide for Anyone Starting Anything
	Duct Tape Marketing: The World's Most Practical Small Business Marketing Guide
	Purple Cow: Transform Your Business by Being Remarkable