Creative Advertising, New Edition
The Advertising Concept Book
Advertising is Dead: Long Live Advertising!
Guerrilla Advertising: Unconventional Brand Communication
Hoopla
Hey, Whipple, Squeeze This: A Guide to Creating Great Advertising (Adweek Series)
Advertising: New Techniques for Visual Seduction
A History of Advertising (Basic Architecture Series)
The King of Madison Avenue: David Ogilvy and the Making of Modern Advertising
Tribes: We Need You to Lead Us